NAGPUR: On Friday Maharashtra Food and Civil Supplies Minister Ravindra Chavan made it clear to the state legislature that there will be no restrictions for the viewers to carry outside food inside the multiplex and failure of which will lead multiplexes to face severe consequences.
Such a decision has been taken by the government after observing the rise in issues regarding the unreasonable rates that have been charged by multiplexes for food and other beverages that they provide inside the multiplex. The government came across some issues which say that the food provided inside the multiplex is higher than the printed maximum retail price, said one of our sources.
The leader of Opposition in Legislative Council, Dhananjay Munde came up with this issue of price differences inside and outside of the multiplex for the same product.
Besides this, a few weeks earlier protests have also been carried out inside various multiplexes in Mumbai, Thane, Pune and other cities by Maharashtra Navnirman Sena (MNS) regarding the price differences inside and outside the multiplex.
Maharashtra government regarding the same was then questioned by The Bombay High Court last month in order to know that why is the government not able to control the prices of the food inside multiplexes.
Our sources even said that a social activist Jainendra Baxi filed a petition last year according to which some of the foodstuffs were priced by the multiplexes in such a way that they were increasing the cost of the tickets itself.
Cinema Owners and Exhibitors Association of India (COEA) President Nitin Datar told IANS that,”We will naturally comply if the government makes it mandatory. So far it is an announcement in the legislature and the entire issue is not clear till the formal orders are issued”, “It is true that the prices vary, but these must be regulated everywhere, not just for the cinemas. This is a business meant to make profits, but if people cannot afford, they have the option of single-screen cinemas where the rates are much lower,” Mr. Datar further added.
COEA President Nitin Datar shared with the media that he himself believes that there are price differences inside and outside multiplexes and is not a good thing. He even said that the price of the same product varies between the privately-owned multiplexes and the multiplexes that are a part of chains and are owned by bigger companies.