The telecom giant Idea Cellular has announced a partnership with the e-commerce giant Flipkart. As a result, they are offering a range of exciting deals on Idea’s best-selling 4G smartphones. The only sad but obvious thing is that these deals are for Flipkart customers only. All the prepaid customers who will upgrade to 4G smartphones will get special recharges of Rs.356 and Rs.191. Along with data benefits, the customers will also get low prices on the selected range of smartphones, special exchange offers and even cash back on Flipkart.
Customers who will recharge with Rs.356 will get 30 GB data without any limit. They will also get unlimited local and national voice calling. On the other hand, on Rs.191 recharge, Idea customers will get 10GB data without any daily limit. These offers will be applicable on the new smartphones bought from Flipkart. Although, these offers aren’t available on all smartphone brands. These offers can be found on Lenovo, Micromax, Motorola and Panasonic 4G smartphones. The offer will be valid until June 30.
Sashi Shankar, the Chief Marketing Officer of Idea, said that their company had formed the partnership to enable more people to come online and to use mobile internet on smartphones. She said that the 30 GB data would be available for all customers. They don’t have to worry about their data limit.
Besides unlimited calling benefits, they will also get many other advantages. Ayyappan, the Senior Director, said that Flipkart is the market leader in smartphone sales. Thus, it is their constant duty to provide their customers with best smartphone sale and usage experience. The data offers on Flipkart, provided by Idea is another step in this direction. He also added that the customers would get access to better data plans. By this move, Idea will get access to a huge base of smartphone data users.
This offer is a great move taken by both of the companies. But, time will verify the success of this offer. Till then, we can just wait and watch.